MWC Barcelona is Back for 2024: What to Expect

The anticipation is building as the Mobile World Congress (MWC) returns to Barcelona in 2024, setting the stage for the most influential gathering in the connectivity industry. From February 26 to 29, the Fira Gran Via venue will again play host to the world’s leading event for mobile connectivity. This blog will explore the event’s location, new features, notable speakers, insightful sessions, and what to do after the event.

DURING THE EVENT: Plan your visit

What’s New at MWC 2024

2024 is a special year as MWC will celebrate the 10th edition of 4YFN. This global digital and tech startup event partners with MWC to showcase global tech entrepreneurs and the business leaders of the future. Over ten years, 4YFN has helped startups thrive, starting with exposure to investors and the business community at MWC and continuing throughout the year with the online 4YFN global community of founders and investors. Additionally, MWC will feature regular events such as the Global Mobile Awards (GLOMO).

Event Themes

All discussions at MWC Barcelona will be centered around the event theme, Future First, which speaks to the urgency of bringing industries, continents, technologies and communities together to realize the future’s potential. Six sub-themes reflecting the latest trends and technologies will shape the agenda. These themes will feature 17 stages across the nine halls of MWC and 4YFN, providing a platform for over 1,100 speakers. The themes are:

• 5G and Beyond: Explores the future impacts of 5G Advanced and its integration with AI.
• Connecting Everything: Addresses the challenge of connecting everyone in an open, seamless, sustainable, and secure manner.
• Humanising AI: Focuses on the practical applications of Generative AI and its impact on natural interactions.
• Manufacturing DX: Discusses digital strategies in manufacturing, with a spotlight on private wireless networks.
• Game Changers: Examines upcoming technological advancements, from quantum computing to extended reality.
• Our Digital DNA: Emphasizes sustainability, diversity, and attracting new talent in the evolving telecom ecosystem.

Speakers

As usual, MWC Barcelona 2024 speakers include leaders in the telephony industry and entrepreneurs who will deliver keynotes. This year’s keynote speakers include

• Julie Sweet (CEO of Accenture),
• Jim Dukjovny (CEO of Alef Aeronautics),
• Michael Dell (CEO of Dell Technologies),
• Tim Höttges (CEO of Deutsche Telekom),
• Brad Smith (President of Microsoft),
• Vicki Brady (CEO of Telstra),
• José María Álvarez-Pallete (CEO of Telefonica),
• Margherita Della Valle (CEO of Vodafone), among many others.

AFTER THE EVENT: Networking and Enjoyment

Explore Barcelona: Embrace the opportunity to experience Barcelona’s rich culture, architecture, and cuisine. Whether visiting iconic landmarks or trying local dishes, the city offers plenty to explore after event hours.

Informal Networking Opportunities: Look for chances to network in a more relaxed setting, like local cafes or bars. These informal interactions often lead to meaningful connections.

Stay Informed: Use the MWC Barcelona app to stay updated on event-related news and additional networking opportunities, including informal gatherings and social events.

MWC Barcelona 2024 is shaping up to be a pivotal event for tech and mobile communications professionals. Its extensive networking opportunities, access to the latest innovations, and key industry insights offer a valuable experience for those in the industry. Beyond the event, Barcelona’s cultural offerings and the 10th edition of 4YFN further enhance the overall experience. MWC Barcelona 2024 promises to be a significant event, providing valuable knowledge and connections.

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